Realizzazione sito web per azienda innovativa nella carpenteria metallica
In un contesto industriale di siti-vetrina, Sicam ha scelto di percorrere una strada diversa: raccontare la propria identità digitale con la stessa precisione, solidità e visione con cui, dal 1999, plasma il metallo.
Quando abbiamo iniziato a realizzare il loro sito, l’obiettivo era chiaro: creare una presenza online capace di valorizzare il cuore innovativo di un’azienda all’avanguardia, leader nella carpenteria metallica veronese.
Il restyling del logo, curato da Mezzopieno, ha contribuito a definire un’identità visiva coerente e contemporanea.
Il risultato è un sito che supera gli standard del settore, uno strumento strategico di branding e posizionamento che non si limita a raccontare Sicam. Ne amplifica la leadership e la prospettiva innovativa.
An immersive website showcasing production excellence
Sicam’s strength lies in its complete management of metalworking — from technical design to processing and the finished product. A complex and flawless production system that stands as one of the company’s key differentiating factors.
To convey this distinctive capability, we designed a website that takes users on an immersive journey into the very heart of Sicam’s production — transforming a highly technical process into a visual story of excellence.
From 3D modelling to laser cutting, from automated welding to finishing, every phase is presented with precision and clarity through a modern, high-impact narrative structure.
To make visible what usually remains behind the scenes, we created a bespoke photo and video shoot directly inside the production departments. No stock images, no artifice — just original content designed to tell Sicam’s story from the inside.
These authentic materials became the backbone of the digital narrative — strategic tools to showcase the excellence of the production process, transforming daily precision and expertise into a captivating and memorable digital experience.
Territorial leadership and human value at the heart of the visual narrative
With over 25 years of experience, Sicam has become a benchmark in the Verona area, renowned for its scale, organisation, and reliability. Showcasing this leadership was essential to building a strong and distinctive market position and making its role immediately tangible.
To achieve this, the website was designed to highlight the company’s structure and scope — showcasing the completeness of its services, the breadth of its production departments, and its ability to manage every stage of the process in-house. Elements such as the storytelling of the production process, key figures, and the visual presentation of the facilities convey Sicam’s scale and reliability at a glance, making it clear to visitors that they’re looking at a major industrial player.
At the same time, the website emphasises the human side: the hands that shape metal with precision and care tell the story of a company made of skilled people, united by shared values and a clear vision.
It tells, engages, and convinces.
The result is a website that goes beyond information — it delivers a coherent, memorable digital experience that strengthens Sicam’s reputation and consolidates its leadership in the metal carpentry industry.
The website as a strategic communication tool
Sicam is not an ordinary metalworking company: it is a business that has built its growth on continuous innovation, investing in advanced technological tools, optimised processes, and a forward-looking entrepreneurial vision.
The new website was not meant to merely showcase services; it needed to embody and convey the company’s very innovation, becoming a concrete example of cutting-edge digital communication.
To achieve this, we developed an elegant, clean, and functional interface, where every element — from the design to the content hierarchy — conveys a modern, dynamic, and professional company, surpassing the typical communication standards of the metalworking sector.
Impactful, contemporary, innovative.
The site’s design is not merely an aesthetic choice: it is a strategic communication tool that positions Sicam as a sector leader, excelling both in its production processes and in how it conveys its digital identity.
What we created is a highly innovative website, custom-designed for a company that has made innovation its driving force since 1999.
www.sicam-srl.com