More and more people are using ChatGPT, Gemini, Claude, and other AI assistants to find products, services, and businesses. If your company isn't being mentioned in their responses, it may be time to invest in GEO (Generative Engine Optimization).
First, we analyze how your website is interpreted by leading AI systems, identifying the issues that may limit their understanding of your content and reduce the likelihood of your business being cited in AI-generated responses. This requires both technical expertise and content optimization, as AI systems evaluate multiple factors when selecting the sources they rely on.
Once this initial assessment is complete, we take action through:
- Research into the topics and questions users ask ChatGPT, Claude, Gemini, and Google AI Overviews
- Analysis of your website's main pages to identify and resolve structural issues that may hinder AI understanding
- Review and optimization of key page content following GEO (Generative Engine Optimization) best practices
- Implementation of structured data (Schema.org) to help AI systems accurately interpret your website's content
- Verification of your website's accessibility for AI systems by reviewing technical configurations such as `robots.txt` and `llms.txt`
GEO is an evolving discipline that helps increase the likelihood of your business being cited by AI assistants, improving your brand's visibility across the new AI-powered search experiences used by millions of people every day.